Jobs at Brainlab

Founded in Munich, Germany in 1989, Brainlab develops, manufactures and markets software-driven medical technology, enabling access to improved, more efficient, less-invasive patient treatments. Our key to success is our creative, talented and hard-working team, which consists of 1400 dedicated and inspiring individuals in 19 offices worldwide. To succeed in reaching our targets, we are seeking committed colleagues who can stand behind our core values of inspiration, simplicity and integrity:

Portfolio Manager / Marketing Director Spine Surgery, Global


WHAT TO EXPECT

The Portfolio Manager will lead all aspects of developing and launching products for the image guided spine surgery portfolio as a central gateway between R&D and Product Management providing voice-of-the-customer specifications.

The position will be based in our headquarters in Munich.

Your responsibilities and scope:

As product development marketing team lead, you:

  • Manage and provide guidance to a group of product managers and regional marketing managers.
  • Provide expert insight on surgical techniques and related workflow.
  • Define and supervise Product Management involvement in BPM projects as well as lean and other process related tasks.
  • Overview and supervise on partner management and business development.
  • Monitor the development of training material for sales, distributors and partner companies as well as the organization and delivery of sales trainings and workshops on spine surgery solutions and market.

As product life cycle management lead and as point of reference for all product development internal groups, you:

  • Strategically streamline product, business and partner development to all stakeholders, especially R&D, platform product management, General Management and Quality Management.
  • Create and maintain a Portfolio Marketing Roadmap by driving a product development strategy that references clinical workflows, utilization and business case evaluation.
  • Provide voice-of-the-customer marketing specifications to the R&D team and sign-off product definition for R&D with project proposal (include desirable marketing claims) to start a project.
  • Represent the spine surgery portfolio in steering group and R&D portfolio meetings.
  • Develop the global launch plan with key timelines and milestones, to be further developed into regional launch plans by regional marketing managers.
  • Consolidate product forecasts from sales, regional marketing managers and partner manager.
  • Advise on consistent overall pricing strategy.
  • Monitor relevant clinical studies and regulatory clearances in relevant markets.

As product / market segment expert you:

  • Lead segmentation, targeting, positioning, messaging to support innovative and high-impact launch of image guided spine surgery products, in close collaboration with campaigns marketing team and regional marketing managers for regional market fit.
  • Acquire and analyze feedback from key opinion leaders, current and potential customers, third party market research and internal stakeholders.
  • Lead market research to identify market needs and the corresponding product solution opportunities.
  • Establish relationships with key opinion leaders in the field, in seamless partnership with regional marketing managers.
  • Collate competitive intelligence from direct customer feedback and indirect feedback from internal team.

 

WHAT YOU OFFER

  • Minimum of 5 years product marketing experience (in the area of medical technology- spine surgery) including product development required
  • Bachelor’s degree required; MBA preferred
  • Demonstrated ability of collecting user requirements (voice-of-the-customer)
  • Cross functional team leadership experience required.  Ability to collaborate and work with others in a dynamic, matrix environment
  • Outstanding interpersonal skills including developing relationships in all levels of the organization and indirectly influencing business objectives
  • Ability to overcome challenges, professionally or personally required
  • Demonstrated previous product launch experience
  • Sales force engagement experience preferred
  • Up to 20% travel required

READY TO APPLY?

We offer you a professional business environment, an international team and a performance-oriented environment as a base to consequently realize your ideas. Through distinguished training, efficient education and the regular exchange of experience with colleagues from different departments, you will be demanded and promoted, both professionally and personally.

Interested? Then we are looking forward to receiving your online application including your start date and salary expectation!

Contact person: Ariadna Pijoan

Apply now